Processes & Infrastructure
mobi, pdf |eng | 2012-03-27 | Author:Lee Odden [Odden, Lee]

Paul Gillin, consultant, speaker, and author of three books on social media marketing Most business marketers understand the notion of creating original content, although few feel confident about their ability ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2011-08-03 | Author:Brad Hams [Hams, Brad]

• There were inaccuracies in the invoice, or perhaps the invoice was sent to the wrong person. • The product or service was not satisfactory to the customer; there were ...
( Category: Business Culture December 2,2017 )
mobi |eng | 2013-03-03 | Author:Chad White [White, Chad]

Practice Guidelines Email Content & Design 51 Pay extra attention to the top portion of your email that appears “above the fold” and make sure it is well branded. The ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2001-07-29 | Author:Jeanie Daniel Duck [Duck, Jeanie Daniel]

THE CHIEF COMMUNICATOR BECOMES THE DE FACTO SHAPER OF CHANGE Sometimes, an unexpected individual emerges as a strong and influential communicator. In one company, it was the Chief Technology Officer ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2012-12-31 | Author:Benji Rabhan [Rabhan, Benji]

Fig 2.8d Upselling on a “thank you” page is a great way to test a product idea before you create it. Just count how many actual orders are placed. (Screenshot ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2016-03-03 | Author:Suzanne Bates

* * * GETTING BEYOND “STORMING” It’s been well documented that 60 percent of leadership teams fail to advance beyond the storming stage. There are a number of potential underlying ...
( Category: Personal Finance December 2,2017 )
mobi |eng | 2013-07-21 | Author:Perry Marshall [Marshall, Perry]

“Can I Get a Raise? A Thousand Bucks an Hour, Por Favor.” You increase your income by focusing on all these activities and find some other way, or some lower-paid ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2015-09-21 | Author:Matthew Paulson

Product Education Emails – Whenever a new customer buys a product or service from your company, send them a series of emails that teaches them how to use it. This ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2013-01-07 | Author:Allen P. Adamson [Adamson, Allen P.]

Looked at from a branding perspective, this means that you must be able to define your brand’s meaning as crisply and precisely as possible. You must get to its core ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2016-01-11 | Author:Paul Leinwand & Cesare R. Mainardi

Some of the other companies we looked at, such as IKEA and Starbucks have developed similarly deep commitments to environmental or social responsibility. The critical factor, all too often overlooked, ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2012-05-14 | Author:Lisa Bodell [Bodell, Lisa]

Born in Brazil to Lebanese parents, Ghosn grew up throughout Brazil, Lebanon, and France. No stranger to having to nimbly shift directions, he says, “Change has always been a part ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2014-03-23 | Author:Rich Karlgaard [Karlgaard, Rich]

THREE ESSENTIALS: CHEMISTRY, PASSION, AND GRIT Getting team chemistry right is essential to high performance. But that’s not news, so let’s get to the hard part. How can you tell ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2014-02-10 | Author:Nicholas Epley [Epley, Nicholas]

TOO MUCH FROM TOO LITTLE Brilliant statisticians can look stupid when they conduct analyses on incomplete data. Four days before the 1936 U.S. presidential election, having polled 2.4 million Americans, ...
( Category: Psychology & Counseling December 2,2017 )
mobi, epub |eng | 2013-03-06 | Author:Bob Garfield & Doug Levy [Garfield, Bob]

At the Risk of Nitpicking “There’s a very good parallel for this information,” Gosling says. “Primates will groom each other and they will groom each other much more than they ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2010-05-14 | Author:Lance Bettencourt [Bettencourt, Lance]

Minimize the likelihood that a breakdown occurs because preventative maintenance was not performed Minimize the cost of performing each preventative maintenance task Minimize the likelihood of incurring unnecessary expenses because ...
( Category: Marketing & Sales December 2,2017 )